A BROADER APPROACH
Social Media offers a persuasive platform to educate consumers about your brand and its offerings. Why not take advantage?
A brand activation campaign takes a broader approach to informing a population about an organisation and its offerings. We cast the net wide, sometimes uncovering new or emerging markets as we reach large numbers of potential customers.
This type of advertising campaign also serves to grow social presence and following. The value of a prominent social media following can never be understated. Establishing and maintaining a genuine channel of communication with your returning customers can return dividends long into the future.
This type of campaign is used to drive impressions, engagements and brand awareness. Demographics are still carefully analysed, but just as much in retrospect as in designing the campaign.
If you're interested in seeing how far your brand can go, please get in touch.